I help established small business owners — from retail and restaurants, to event organizers and founders— stop wasting time on flaky influencers and start running smart, strategic campaigns that actually deliver.

GREAT COMMUNICATOR, PROBLEM SOLVER, STRATEGIC THINKER

I personally love receiving the raw files of content so we can build up our UGC content to reuse for clients and show love to those influencers again and again. UGC content always does well with the audience too!

MARY G., THE SOCIAL G CO

3 Ways I Can Help You...

1

REVIEW & REFRESH YOUR CURRENT STRATEGY

If you’ve tried influencer marketing before, chances are it felt hit-or-miss. I’ll help you identify what’s working, what’s not, and where you can tighten things up. You’ll leave with clear next steps (and a plan that makes sense for your time and budget).

2

BUILD A CAMPAIGN THAT ACTUALLY WORKS

I’ll help you find and partner with influencers who genuinely fit your brand—people who deliver great content, follow through, and move the needle. Together, we’ll build a campaign that connects with your audience and brings real results.

3

SIMPLIFY THE PROCESS FROM START TO FINISH

From outreach and agreements to performance tracking, I’ll handle the details so you don’t have to. You’ll know exactly what’s happening and how it’s helping your business grow—without the stress or confusion.

Outperform the Big Brands with Smart, Strategic Influence

RELATIONSHIP-DRIVEN RESULTS

When small businesses collaborate with the right creators, amazing things happen. I help you build genuine partnerships that reflect your values and showcase your products in ways that feel natural and trustworthy.

smart systems that work

After more than a decade in brand partnerships and marketing, I’ve seen what works—and what doesn’t. My process gives you structure and clarity so influencer marketing feels simple, sustainable, and effective.

The Anne DiVitto Pop Quiz

MY DAILY UNIFORM

A classic blazer or sweater, jeans and a coffee in hand.

MY WORK PHILOSOPHY

Keep it simple, stay strategic, and always show up prepared.

currently reading

A mix of marketing strategy books and anything that makes me think differently.

SONG THAT GETS ME IN FLOW

"1979" by Smashing Pumpkins because I'm a Gen X and 90s grunge was a great time to be alive.

FAVORITE CLIENT MOMENT TO CELEBRATE

When our Michigan-based event reached one million impressions.

WHAT I BELIEVE ABOUT SMALL BUSINESS

With the right strategy, you can make a big impact—no big budget required.

Anne was VERY patient with us! She went above and beyond what I expected of her.

Kayla s., rockford package supply